The F Stops Here

marketing

William R. ‘Bill’ Jones Joins myPhotopipe.com as Executive Vice President, Sales

by Jess on Oct.22, 2009, under Kodak, marketing, photography, website

Former Kodak executive brings more than a decade of industry sales experience to Company’s management team

myphotopipe_logo_orange_LOATLANTA, Oct. 22 /PRNewswire-FirstCall/ — myPhotopipe.com, Inc. (Pink Sheets: MPPC) today announced the addition of industry veteran Bill Jones to its management team. Jones, a nine-year Kodak sales executive who worked on accounts as diverse as Best Buy and AOL, becomes Executive Vice President, Sales at myPhotopipe.com, where he will be responsible for building the Company’s sales channels, including its newly announced wholesale business using the company’s new API toolset.

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Shutterstock Affiliate Marketing Program Earns High Marks from Top Bloggers

by Jess on Aug.12, 2009, under marketing, microstock, photo agency, stock images

shutterstockNEW YORK, Aug. 12 /PRNewswire/ — Shutterstock, the world’s largest subscription-based online stock photo agency, is emerging as a leader in one of the key areas for making money online in today’s Web marketplace: affiliate marketing.

As bloggers look for new and effective ways to generate additional revenue online, many are joining Shutterstock’s affiliate marketing program to refer both buyers and submitters of stock images and stock video to Shutterstock.

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New eCourse ‘How to Market Your Photos’

by Jess on Aug.04, 2009, under marketing, photography, workshop

Osceola, WI (PRWEB) August 4, 2009 — Photographers, pro and amateur alike, will remember the name, Rohn Engh, from his best-selling 1981 book, Sell & ReSell Your Photos (Writers Digest Books). He is a pioneer in what has come to be known as “stock photography.”

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The word-of-mouth excitement over his book catapulted it through five successful updated editions until the Internet came along and made his “from your home mailbox” system obsolete.
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International Supermodel Gisele Bundchen to Appear in New London Fog Campaign

by Jess on Jul.29, 2009, under marketing, photographer, photography

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NEW YORK, July 29 /PRNewswire/ — International supermodel Gisele Bundchen will appear in the London Fog brand’s fall marketing campaign. The multi-media marketing campaign will debut in October issues of fashion, lifestyle and entertainment magazines, outdoor billboards and online.
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FUJIFILM Activities Reflect New Unifying Theme: Every Picture Matters™

by Jess on Jun.25, 2009, under FUJIFILM, camera, digital, event, marketing, photography

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VALHALLA, N.Y., June 22, 2009 – FUJIFILM U.S.A., Inc., today announced a number of marketing activities tied to the common theme “Every Picture Matters,” which was developed to communicate the company’s belief that in today’s world, every single digital photograph is important – and that consumers demand an almost effortless picture-taking experience in order to capture and enjoy them.

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Image Source launches Cross-Media Pack

by Jess on Jun.10, 2009, under Image Source, Jupiter Images, marketing, photo agency, review, royalty-free, stock images, visual content, website

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Image Source has a great selection of images and I used them frequently.

They recently announced the launch of their Cross-Media Pack, which I think is a great new product.

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Déjà vu

by Jess on Jun.01, 2009, under blog, branding, copyright, marketing, photo editor, picture editor, picture research, research, rights and permissions, stock images, visual content, website

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The above are screenshots from Dan Schwabel’s personal branding blog. Dan Schwabel literally wrote the book on personal branding. What does his blog and personal branding have to do with photography and photo editing?

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Why do I need a photo editor?

by Jess on May.18, 2009, under asset management, blog, books, color correction, copyright, historical images, illustrations, magazines, marketing, photo agency, photo editor, photographer, photography, photoshop, picture editor, picture research, power point presentation, publishing, rights and permissions, stock images, visual content

Now that we’ve defined what a photo editor does, you might be wondering, “who needs one?” The truth is, anyone dealing with visual content could benefit from employing a photo editor. From asset management to color correction to finding the right image, employing a photo editor is your best bet to ensuring your project makes the best visual impact.

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