The F Stops Here

LOS ANGELES, Aug. 3 /PRNewswire/ — Buzz Foto, the Los Angeles based paparazzi photo agency, known for featuring their iconic paparazzi imagery of top stars, including Paris Hilton, Lindsay Lohan and Nicole Ritchie in magazines, newspapers and blogs around the world, announce today the release of their newly designed blog, http://www.buzzfoto.com/. “This has been in the works for months,” says co-owner, Brad Elterman. “I gave simple instructions to our talented design team of Alyson B and Jonathan V and that was to make it clean and elegant!”.

The Buzz Foto’s stylish approach is a far cry from the garish blogs loaded with click on advertisements. Elterman continues, “The industry is saturated with a barrage of cluttered layouts and distracting adds. Our goal is to bring the focus back to the celebrity image and celebrate the subject and its iconic story through photographs. We are trying to make an impression and I have never been one to follow the competition. I have great hopes that our new blog design will be embraced by our loyal readers, photographers, publicists, talent and museum curators around the globe.”

“We toyed with adding advertising to the new blog, but it was too distracting,” says Buzz Foto co owner, Henry Flores. “Who wants to see a beautiful paparazzi photograph next to a pizza or dental ad? Sure, if Gucci or Louis Vuitton come knocking on our door, we may make an exception. After all, our business is so fashion driven these days and that is what makes it so exciting,” says Flores.

“What I find incredibly refreshing about our new design is the total void of gossip. This is not what we are about. We are all about the imagery and that is what drives all blogs. We are going to provide it in a clean and contemporary approach and this is not going to be about endless posting all day. Only the best photos will make our pages. If we only update three times a day, so be it,” says Elterman.

“This was a really exciting project for myself and design partner Alyson,” says Jonathan Ventura of Studio 415, the design team responsible for the new Buzz Foto blog. “Who ever thought that a paparazzi blog could be cutting edge in both design and concept? Studio 415 worked in collaboration with Jason Cole who was able to bring the design to life with his expert programming. We are delighted with the results and are confident that the media, entertainment and fashion community will embrace the unique and cultured approach that Buzz Foto has brought to this very competitive industry.”

© 2009, The F Stops Here. All rights reserved. (Jessica D. Korman)